{"title":"MURI Drinks","description":"\u003ch2\u003eMURI Drinks Copenhagen\u003c\/h2\u003e\n\u003cp\u003eMuri Drinks is an innovative manufacturer of non-alcoholic beverages based in Copenhagen, Denmark. The company was founded in 2020 by Murray Paterson, a distiller from the United Kingdom who previously worked at the renowned Empirical Spirits distillery. He is supported by Ioakeim Goulidis, formerly part of the fermentation team at the world-famous Noma restaurant.\u003c\/p\u003e\n\u003cp\u003eMuri Drinks stands out through its use of unique ingredients and innovative fermentation techniques to create complex and sophisticated non-alcoholic beverages. Instead of imitating or de-alcoholizing alcoholic drinks, Muri develops independent products that stand on their own and are particularly intended as food pairings.\u003c\/p\u003e\n\u003ch3\u003eMuri Drinks' product range includes several remarkable creations:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003ePassing Clouds: A sparkling beverage made by fermenting gooseberries, quince kefir, jasmine tea, and kvass infused with sweet woodruff and geranium. It is characterized by dry, complex, and floral notes, reminiscent of Pet-Nat wines.\u003c\/li\u003e\n\u003cli\u003eFate to Black: A still red wine alternative, a cuvée of fermented red currants, chamomile kefir, and fig leaf and pine needle kvass with aromas of red berries, light acidity, and soft tannins.\u003c\/li\u003e\n\u003cli\u003eYamilé: A rosé-like beverage with a base of carbonic macerated raspberries, complemented by gooseberry mead and beechwood-smoked, lacto-fermented rhubarb. It is refreshingly dry with playful flavor complexity and wine-like finesse.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eMuri's products are handcrafted in limited batches and made exclusively from natural ingredients, without the use of artificial flavors or colorings. This approach reflects the company's commitment to quality and authenticity.\u003c\/p\u003e","products":[{"product_id":"muri-x-the-four-horsemen-alkoholfrei","title":"The four horsemen – alcohol-free","description":"\u003cp\u003eThe Four Horsemen is the most herbaceous, darkest composition from the MURI repertoire — an alcohol-free answer to a good vermouth, which can also be served as a pure-sip aperitif. If you love vermouth, bitters, and distant Mediterranean cuisine, you should take a sniff.\u003c\/p\u003e\n\n\u003ch2\u003eCharacter and Aroma\u003c\/h2\u003e\n\u003cp\u003eIn the glass, dark amber with an ethereal herbal cloud on the nose: wormwood, bay leaf, pepper, a hint of smoked tea, a touch of bitter orange. On the palate, dry, with bitter notes, a slight saltiness, and a surprisingly long, almost resinous finish. The Four Horsemen is not a soft drink — it is a sophisticated alcohol-free aperitif.\u003c\/p\u003e\n\n\u003ch2\u003eWhen to Enjoy It\u003c\/h2\u003e\n\u003cp\u003eNeat over a large ice cube as an aperitif, with an orange peel. Or mixed with alcohol-free tonic for an alcohol-free Negroni cousin. Also as an accompaniment to Pizza Quattro Formaggi, lamb dishes, and hearty antipasti. Serve at 10–12 °C in a tumbler.\u003c\/p\u003e\n\n\u003ch2\u003eBehind the Label: MURI Drinks\u003c\/h2\u003e\n\u003cp\u003eMURI produces its alcohol-free drinks in Copenhagen using controlled fermentation and plant maceration. Murray Paterson and Ioakeim Goulidis are behind the brand. More at \u003ca href=\"\/en\/collections\/muri-drinks\"\u003eMURI Drinks\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003ch2\u003eKey Data\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eContent: 500 ml\u003c\/li\u003e\n\n\u003cli\u003eAlcohol content: \u0026lt; 0.5 % vol.\u003c\/li\u003e\n\n\u003cli\u003eFermentation: controlled, with herbal and wormwood accents\u003c\/li\u003e\n\n\u003cli\u003eServing: 10–12 °C, tumbler or small wine glass\u003c\/li\u003e\n\n\n\u003c\/ul\u003e","brand":"MURI Drinks","offers":[{"title":"750 ml","offer_id":56363912397126,"sku":"020MUR005","price":21.0,"currency_code":"EUR","in_stock":true},{"title":"3 x 750 ml","offer_id":56593458364742,"sku":"020MUR005_3","price":59.85,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0998\/4960\/1350\/files\/muri-four-horsemen-alkoholfrei_cdb492aa-acab-495c-ac4f-769130ad77f9.jpg?v=1776145326"},{"product_id":"muri-fade-to-black-alkoholfrei","title":"Fade to black – alcohol-free","description":"\u003ch2\u003eMURI Fade to Black – alcohol-free - sparkling - red\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eMURI Fade to Black\u003c\/strong\u003e is an \u003cstrong\u003ealcohol-free\u003c\/strong\u003e (\u0026lt;0.4%), gently sparkling drink from Copenhagen that captivates with its dark color and mature flavor profile. This cuvée of fermented red currants, chamomile kefir, and fig leaf and pine needle kvass offers a complex and refreshing taste experience.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLayered aromas: The combination of red and black currants gives the drink a juicy fruitiness with subtle tannins.\u003c\/li\u003e\n\u003cli\u003eFloral and spicy notes: Chamomile kefir brings a gentle florality, while fig leaf and pine needle kvass add earthy and spicy accents.\u003c\/li\u003e\n\u003cli\u003eFine effervescence: The light carbonation ensures a refreshing mouthfeel, making it an excellent alcohol-free alternative to traditional sparkling or red wines.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eMURI Drinks – Artisanal Production for Supreme Enjoyment\u003c\/h3\u003e\n\u003cp\u003eMURI Fade to Black is created through the artful combination of several short fermentation processes. The base is a piquette of red and black currants, fermented with Pichia kluyveri yeast, which provides juicy fruit notes and subtle tannins – a wine yeast that occurs naturally in grape juice from New Zealand. In addition, there is a water kefir macerated with chamomile blossoms, which contributes a mild acidity and floral softness. A sourdough kvass infused with fig leaves and pine needles rounds off the flavor profile with earthy and spicy notes. These individual micro-ferments are carefully blended in stainless steel tanks, pasteurized, and carbonated to 2.5 bar.\u003c\/p\u003e\n\u003ch3\u003eA Taste Experience Full of Depth and Character\u003c\/h3\u003e\n\u003cp\u003eMURI Fade to Black presents itself as juicy and fresh with dark, fruity aromas and balanced acidity. On the palate, notes of red berries unfold, complemented by the earthy sweetness of fig leaves, the freshness of pine needles, and a hint of sourdough on the finish. This complex profile makes it an excellent alcohol-free alternative for discerning connoisseurs.\u003c\/p\u003e\n\u003ch3\u003eFade to Black – Perfect Companion for Diverse Dishes\u003c\/h3\u003e\n\u003cp\u003eWhether as an aperitif or in combination with food – MURI Fade to Black unfolds its full potential in the right environment. Particularly recommended is the combination with mezze, steak tartare, or a selection of charcuterie. Serve the drink well chilled in a red wine glass to optimize the taste experience.\u003c\/p\u003e\n\u003cp\u003eMURI Fade to Black is an alcohol-free, gently sparkling drink from Copenhagen with complex aromas of red berries, floral, and spicy notes.\u003c\/p\u003e\n\u003cp\u003eMURI Fade to Black is THE alcohol-free, sparkling alternative with complex aromas of red berries and fine effervescence when you don't want to drink red wine.\u003c\/p\u003e","brand":"MURI Drinks","offers":[{"title":"750 ml","offer_id":56363912888646,"sku":"020MUR004","price":21.0,"currency_code":"EUR","in_stock":true},{"title":"3 x 750 ml","offer_id":56593458299206,"sku":"020MUR004_3","price":59.85,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0998\/4960\/1350\/files\/muri-fade-to-black-alkoholfrei_e0d39fce-686d-46fe-a5a8-9fb1179bd5dd.jpg?v=1776145328"},{"product_id":"muri-yamile-alkoholfrei","title":"Yamilé - alcohol-free","description":"\u003cp\u003eYamilé breaks away from typical Northern European flavor profiles. This non-alcoholic composition from MURI features tropical accents and a spicy, dry heat—a drink for guests who want non-alcoholic options with real character.\u003c\/p\u003e\n\n\u003ch2\u003eCharacter and Aroma\u003c\/h2\u003e\n\u003cp\u003eIn the glass, it is light yellow with green reflections. The nose opens with mango, lemongrass, white pepper, and a hint of ginger. On the palate, it is dry, with a noticeable spiciness (not sweetness!) and a salty minerality that grounds the flavor profile. Yamilé has a long, slightly spicy finish.\u003c\/p\u003e\n\n\u003ch2\u003eWhen to Serve It\u003c\/h2\u003e\n\u003cp\u003eWith Thai, Indian, or Mexican dishes, ceviche, Asian appetizers, or as an unusual aperitif. Yamilé is also a clever choice if you're looking for a non-alcoholic drink that can stand up to spicy foods—its acidity and heat complement them rather than being overwhelmed. Serve at 10–12 °C in a white wine glass.\u003c\/p\u003e\n\n\u003ch2\u003eBehind the Label: MURI Drinks\u003c\/h2\u003e\n\u003cp\u003eMURI crafts its non-alcoholic cuvées in Copenhagen, based on controlled fermentation of teas, fruits, and plant extracts. More about the manufacturer and their other drinks can be found on the \u003ca href=\"\/en\/collections\/muri-drinks\"\u003eMURI Manufacturer Page\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003ch2\u003eKey Data\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eContent: 500 ml\u003c\/li\u003e\n\n\u003cli\u003eAlcohol content: \u0026lt; 0.5 % vol.\u003c\/li\u003e\n\n\u003cli\u003eFermentation: controlled, with tropical accents\u003c\/li\u003e\n\n\u003cli\u003eServe: 10–12 °C, white wine glass\u003c\/li\u003e\n\n\n\u003c\/ul\u003e","brand":"MURI Drinks","offers":[{"title":"750 ml","offer_id":56363913150790,"sku":"020MUR003","price":21.0,"currency_code":"EUR","in_stock":true},{"title":"3 x 750 ml","offer_id":56593458266438,"sku":"020MUR003_3","price":59.85,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0998\/4960\/1350\/files\/muri-yamile-alkoholfrei_7516eabb-c3e9-44aa-ad3f-13f41b0cfde0.jpg?v=1776145328"},{"product_id":"muri-sherbet-daydream-alkoholfrei","title":"Sherbet Daydream – Alcohol-free","description":"\u003cp\u003eSherbet Daydream is the brightest composition from the MURI range — an alcohol-free cuvée that occupies its own position between an aperitif and a still summer wine. If you like a Sancerre but don't drink alcohol, you'll find your drink here.\u003c\/p\u003e\n\n\u003ch2\u003eCharacter and Aroma\u003c\/h2\u003e\n\u003cp\u003ePale golden in the glass, slightly cloudy, with a fine shimmer. The aroma palette ranges from elderflower to chamomile, lemon thyme and a hint of unripe peach to a salty mineral note on the finish. Dry on the palate, with fine acidity and a surprising, almost salty mouthfeel. Sherbet Daydream is invigorating without being intrusive.\u003c\/p\u003e\n\n\u003ch2\u003eWhen to enjoy it\u003c\/h2\u003e\n\u003cp\u003eAs an aperitif on warm summer days, to accompany sashimi, ceviche, asparagus, goat cheese or sophisticated vegetarian appetizers. Serve well chilled at 8–10 °C in a white wine glass.\u003c\/p\u003e\n\n\u003ch2\u003eBehind the Label: MURI Drinks\u003c\/h2\u003e\n\u003cp\u003eBehind MURI are Murray Paterson (Empirical Spirits) and Ioakeim Goulidis (Noma) — two personalities from the Nordic spirits and restaurant world. Sherbet Daydream is created from fermented teas and plant extracts in a multi-stage process. More at \u003ca href=\"\/en\/collections\/muri-drinks\"\u003eMURI Drinks\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003ch2\u003eKey Facts\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eContent: 500 ml\u003c\/li\u003e\n\n\u003cli\u003eAlcohol content: \u0026lt; 0.5 % vol.\u003c\/li\u003e\n\n\u003cli\u003eFermentation: controlled, multi-stage\u003c\/li\u003e\n\n\u003cli\u003eServe: 8–10 °C, white wine glass\u003c\/li\u003e\n\n\n\u003c\/ul\u003e","brand":"MURI Drinks","offers":[{"title":"750 ml","offer_id":56363913249094,"sku":"020MUR002","price":21.0,"currency_code":"EUR","in_stock":true},{"title":"3 x 750 ml","offer_id":56593458233670,"sku":"020MUR002_3","price":59.85,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0998\/4960\/1350\/files\/muri-sherbet-daydream-alkoholfrei_e615da05-b9ee-4920-8f25-834662e97935.jpg?v=1776145329"},{"product_id":"muri-passing-clouds-alkoholfrei","title":"Passing Clouds – alcohol-free","description":"\u003cp\u003ePassing Clouds is not an alcohol-free wine substitute — Passing Clouds is its own creation. MURI from Copenhagen creates alcohol-free drinks that don't try to copy a well-known original, but rather invent their own aromatic worlds. Once you understand this, you no longer drink MURI \"instead of,\" but \"because.\"\u003c\/p\u003e\n\n\u003ch2\u003eCharacter and Aroma\u003c\/h2\u003e\n\u003cp\u003ePassing Clouds is Pinot Noir-inspired, without being a Pinot Noir. In the glass, it is dark ruby red with an almost sherry-like shimmer; on the palate, it is dry, spicy, with aromas of stewed sour cherry, dried bay leaf, black pepper, and an unmistakable fermented undertone. The depth on the palate comes from a combination of controlled fermentation and carefully selected plant extracts.\u003c\/p\u003e\n\n\u003ch2\u003eWhen to Enjoy It\u003c\/h2\u003e\n\u003cp\u003eWith game dishes, mushroom pasta, aged cheeses, or as an aperitif for guests who have previously dismissed alcohol-free drinks as a \"lighter option.\" Serve Passing Clouds at 12–14 °C in a Burgundy glass — like a good wine, not a lemonade.\u003c\/p\u003e\n\n\u003ch2\u003eBehind the Label: MURI Drinks\u003c\/h2\u003e\n\u003cp\u003eMURI was founded in Copenhagen by Murray Paterson (Empirical Spirits) and Ioakeim Goulidis (former sommelier at Noma). Fermentation is the core of the brand: teas, herbs, fruits, and spices are fermented in a controlled manner, without any alcohol remaining. More background information can be found under \u003ca href=\"\/en\/collections\/muri-drinks\"\u003eMURI Drinks\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003ch2\u003eKey Data\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eContent: 500 ml\u003c\/li\u003e\n\n\u003cli\u003eAlcohol content: \u0026lt; 0.5 % vol.\u003c\/li\u003e\n\n\u003cli\u003eFermentation: controlled, without residual alcohol\u003c\/li\u003e\n\n\u003cli\u003eServing: 12–14 °C, Burgundy or Bordeaux glass\u003c\/li\u003e\n\n\n\u003c\/ul\u003e","brand":"MURI Drinks","offers":[{"title":"750 ml","offer_id":56363913314630,"sku":"020MUR001","price":21.0,"currency_code":"EUR","in_stock":true},{"title":"3 x 750 ml","offer_id":56593458168134,"sku":"020MUR001_3","price":59.85,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0998\/4960\/1350\/files\/muri-passing-clouds-alkoholfrei_c191470f-7cfb-48de-8e0f-58c2d53b87c7.jpg?v=1776145330"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0998\/4960\/1350\/collections\/muri-non-alcoholic-sparkling.png?v=1775845017","url":"https:\/\/ginusslande.com\/en\/collections\/muri-drinks.oembed","provider":"genussland","version":"1.0","type":"link"}